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Expanseon

UrbanEats

Food & Beverage

Brand strategy and digital design for food delivery mobile application

Brand StrategyApp DesignMarketing CampaignSocial Media
Timeline:12 weeks
Team:Brand Strategist, UX/UI Designer, Mobile Developer, Marketing Specialist
UrbanEats
The Challenge
UrbanEats was launching in a competitive food delivery market and needed a brand that would capture attention and build trust quickly with both restaurants and customers.
Our Solution
We developed a vibrant, appetite-driven brand identity that celebrated local food culture. The design emphasized fresh ingredients, local partnerships, and seamless user experience.

Results & Impact

App Downloads

Before:0
After:125K
New Launch

Active Users

Before:0
After:45K
36% retention

Restaurant Partners

Before:0
After:320
Strong network

Customer Satisfaction

Before:N/A
After:4.7/5
Excellent

Project Deliverables

Brand strategy and positioning

Mobile app UI/UX design

Brand identity and visual system

Launch marketing campaign

Social media content strategy

Restaurant partner materials

"Expanseon didn't just design our brand—they helped us understand our market and position ourselves for success from day one."

Emily Rodriguez

Marketing Director, UrbanEats

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